The True Stakeholder Experience:

Do CEOs Have Any Idea of The Experience Their Customers Are Having?

Do CEOs and other senior management executives really know what’s happening out there “on the ground”? And how important is it that they do, anyway?

As contentious as it may be, I’m prepared to go out on a limb and say that CEOs and other C-suite executives often know very little of what goes on in their businesses “out there” at “street” and stakeholder level.

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